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It’s time for tech companies to show their conscience

Forsythia
Spring is here. No, really.

If my 30-something-years experience as a journalist holds true, this will be the week many U.S. tech companies emerge from the relative radio silence that has characterized their public response to economic upheaval being wreaked by coronavirus to talk about how they plan to help — not just with immediate aid, but with resources to help inspire systemic solutions far into the future.

We’ve already heard a lot about Zoom, of course, the now virtually (pun intended) ubiquitous videoconferencing service that you and I both used umpteen times this week. In mid-March, it moved to make its software free for K-12 schools — and that was before many U.S. school districts officially closed their doors and turned millions of parents across the country into classroom aides. Pretty much any company with similar collaboration software is now offering at least a free trial.

These are wonderful, welcome gestures, and I am eager to see more like them. What I’m equally eager for are resources that help creative, innovative, entrepreneurial individuals mobilize on solutions — to seek not just to weather this crisis but to learn from it.

Sticking with education, one example is the new Teach from Home hub announced March 20 by Google, along with a $10 million “Distance Learning Fund” meant to support organizations working on solutions.

Here are some other initiatives that I’m looking into:

Those are just three quick examples. I’ll be hunting for more this week.

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