It probably won’t surprise you to discover that many of the companies investing in on-site solar technology—rather than waiting around for their local utility to start selling clean power—are either retailers or real estate investment firms. The Solar Energy Industries Association keeps tabs on this with an annual ranking….
Category: Sustainability
Elon Musk’s Plan to Make Solar Roofs Sexy
What discourages homeowners from investing in solar power generation technology? Cost is certainly the most obvious obstacle, but there’s also a certain snobbery involved. Seriously, most solar panels aren’t all the aesthetically pleasing. No matter how much my contractor-husband appreciates the idea of clean energy, he winces when he sees them….