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Category: Entrepreneurship

Posted onJune 7, 2020June 7, 2020Entrepreneurship

Danish Jewelry Maker Pandora Pledges Not to Buy Newly Mined Silver and Gold

by Heather Clancy

Most of us probably don’t think of mining as an earth-friendly process, so addressing it is one of the most important — and specific — things that jewelry companies can do to reduce their carbon footprint. That’s the motivation behind Danish company Pandora’s pledge in…

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Posted onApril 5, 2020April 5, 2020Entrepreneurship

I Love This Logistics Startup’s COVID-19 Pivot

by Heather Clancy

As we are all beginning to discover, the complicated science of logistics doesn’t always respond so well to unknown variables. The extreme household toilet paper shortage is only partially due to panic buying — the reality is that people really DO need more of the…

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Posted onMarch 22, 2020May 20, 2020Entrepreneurship

It’s time for tech companies to show their conscience

by Heather Clancy

If my 30-something-years experience as a journalist holds true, this will be the week many U.S. tech companies emerge from the relative radio silence that has characterized their public response to economic upheaval being wreaked by coronavirus to talk about how they plan to help…

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Posted onSeptember 15, 2019September 15, 2019Entrepreneurship

I Knew This Podcast Powerhouse When He Was ‘Just’ a Marketing Powerhouse

by Heather Clancy

Over the past six months, my long-time friend Christopher Lochhead — the same guy who convinced me I COULD write a book, resulting in the July 2018 release of our book about entrepreneurship, Niche Down — has become a totally-on-fire host of not one but…

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Posted onAugust 16, 2019August 16, 2019Entrepreneurship

Catch Me On TV (DisrupTV, That Is)

by Heather Clancy

Whenever I need a crash course in keeping a message succinct, Ray Wang (with Constellation Research) and Vala Afshar (avec Salesforce) drop in to give me a lesson — and to remind me that I tend to run off at the mouth sometimes! Here’s our…

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Posted onFebruary 11, 2019May 20, 2020Energy

SolarCity Founders Charge Up African Energy Venture

by Heather Clancy

This article is drawn from the Energy Weekly newsletter, running Thursdays. Subscribe here. The co-founders of SolarCity, Lyndon Rive and Peter Rive, are back on the grid. The brothers, who left their former solar energy services company in mid-2017 after it became part of the Tesla…

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Posted onFebruary 9, 2019May 23, 2020Entrepreneurship

Listen Up, Won’t You?

by Heather Clancy

Want to know what makes me tick? Why I write my fingers off, even on weekends when I could be reading trashy, mindless novels instead? I was privileged to be an early guest on legendary marketer Christopher Lochhead’s insanely irreverent podcast, “Follow Your Different.” During the…

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Posted onNovember 23, 2018May 23, 2020Entrepreneurship

Dreaming of Starting Your Own Biz in 2019? Start Here

by Heather Clancy

Tis the season for year-end reflections and year-ahead resolutions. In that vein, I’m making a shameful, Black Friday plug for Niche Down, the book I co-authored earlier this year for legendary marketing guru and podcast conversationalist, Christopher Lochhead. I know I’m biased, but if you’re…

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Posted onSeptember 7, 2018September 6, 2018Entrepreneurship

Legendary Entrepreneurs Are Relentless Category Designers

by Heather Clancy

This post was excerpted from Niche Down, my new book with the legendary marketer and podcast conversation host Christopher Lochhead. Legendary category designers never stop reminding the world that they created the category. That they are the standard by which all others must be compared.…

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Posted onJuly 26, 2018May 23, 2020Entrepreneurship

Have You Niched Down Yet?

by Heather Clancy

It’s odd to realize that my first ever book, Niche Down (How to Become Legendary by Being Different), with Legends & Losers podcast host Christopher Lochhead has been officially on sale for a whole week. So far, the feedback has been humbling: we’ve been cycling through the…

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GreenTechLady

Heather Clancy is an award-winning journalist specializing in transformative technology and climate tech. As editorial director for GreenBiz.com, she chronicles the role of technology in decarbonization and business innovation meant to catalyze a low-carbon economy. Her articles have appeared in Entrepreneur, Fortune, The International Herald Tribune and The New York Times.

She co-authored the Amazon best-seller for entrepreneurs, Niche Down, How to Become Legendary By Being Different.

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An @Allbirds shoe with no footprint? https://bityl.co/HnDd via @GreenBiz

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This Conservative Group Is Advocating for Renewable Energy

www.bloomberg.com

While Republican politicians castigate Wall Street over ESG, some are trying to win over red states on the shift to clean energy.
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The dangers of failing to consider unintended consequences. "Each of these innovations offered a brilliant solution to an urgent technological problem of the era: making automobiles more efficient, producing a safer refrigerant. But each turned out to have deadly secondary effects on a global scale." ... See MoreSee Less

The Brilliant Inventor Who Made Two of History’s Biggest Mistakes

www.nytimes.com

A century ago, Thomas Midgley Jr. was responsible for two phenomenally destructive innovations. What can we learn from them today?
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Because it seems as if we could all use some positive news this week. Creative program from Google that is helping fund #energyefficiency in low-income communities. With smaller banks in turmoil, it's great to see corporate cash being put to work — and not just through a foundation. ... See MoreSee Less

Google's huge solar buys help fund efficiency fixes for low-income…

www.canarymedia.com

In partnership with Sol Systems, the tech giant is using a slice of its clean-energy investments for repairs and efficiency upgrades in lower-income communities.
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Out And About

greentechlady

Change takes intention. In my past work-life writi Change takes intention. In my past work-life writing about enterprise software, I used to follow the strategy of Mitch Kapor quite closely, when he led Lotus Development Corp. I've enjoyed learning about his more recent work in funding entrepreneurs typically overlooked by the traditional #venturecapital ecosystem through Kapor Capital, which seeks to fund startups closing #equity gaps.⁠
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Since its inception, @Kapor Capital has invested in more than 170 startups — 62 percent of the founders identify as people of color and/or women. Its internal rate of return over the past decade is 29 percent, in the top quartile of similar-sized funds. So, this is not a money-losing strategy. One high-profile success story is BlocPower, which has raised more than $250 million for its mission of decarbonizing buildings in low-income communities.⁠
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Now, Mitch and his partner in life and life's work, Dr Freada Kapor Klein, have published a book about their strategy, "Closing the Equity Gap." ⁠
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You can find a transcript of my recent interview with Mitch and Freada at the Link.bio. You can also listen to excerpts on the GreenBiz Group podcast: Spotify (https://bityl.co/Hhz3)⁠
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Heather Clancy Collins, Jabberwocky Communications
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